Message from Cleonta

Imagine a world where our choices of notebooks and journals are not confined by images that don't resonate with your identity, especially as Black and Brown people in America. Every year, as I clear my office, I find myself discarding planners that, although functional, felt impersonal and detached from my reality.

Having spent the majority of my career in corporate America, I've routinely received the same nondescript notebooks, seemingly designed for everyone and yet no one. Yearly, I would anticipate Black History Month or Hispanic Latinx Heritage Month, hoping for planners that represented my heritage and experiences or at least looked like it from a distance.

As I mature, both personally and as a mother, I ponder the lens through which my children will view the world. We're often encouraged to be our "authentic" selves, but how can we, when the tools available don't often reflect or champion our diverse identities?

This journey led to the birth of the my notebooks, coffee mugs, shirts, DEIB Planner, etc... All rooted in the philosophy of SPIRAL:

• Supporting
• People in
• Inclusive
• Representation
• Advocacy, and
• Learning

More than just an acronym, I want you to consider this your creative haven for note-taking, sipping coffee, and being your authentic self with a flare of nostalgia.

Together, let's SPIRAL towards a future where our tools reflect who we are.